When you re part of the team at Thermo Fisher Scientific, you ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you ll be supported in achieving your career goals.
The Marketing Lead Qualification Specialist position is part of the commercial organization supporting the Clinical Next-Generation Sequencing Division portfolio, which includes Targeted Sequencing, Clinical Oncology, and Companion Diagnostics.
How will you make an impact?
A Marketing Lead Qualification Specialist performs and tracks outbound telephone campaigns targeting customers that have responded to various marketing programs. Daily management and manipulation of spreadsheets, performing basic analysis, and reporting is required. The Marketing Lead Qualification Specialist will manage numerous campaigns simultaneously and exercise wide scientific technical knowledge in customer interactions regarding product promotions and campaigns.
What will you do?
Make numerous outbound calls to customers that have responded to a marketing tactic.
Loosely follow a script, in a timely manner, to determine if a customer is interested in follow up from sales.
Track calls and continue to attempt live contact a pre-determined number of times before designating lead as abandoned.
Close out call disposition after a live contact by either, marking as not interested or create a sales opportunity in the CRM database.
Manage incoming leads on an ongoing basis.
Organize the unique contents of the Marketing Playbook that is associated with each campaign.
Send relevant Marketing Playbook materials to sales rep for each opportunity identified and communicated to sales.
Refer customer to various customer support teams if an issue is identified or if a new account needs to be created.
Work with program/product managers to gain an understanding of the product(s) in order to have an educated conversation with the customer.
Provide comprehensive and timely reports on program metrics and customer feedback for program stakeholders.
Update and maintain a complete dashboard of all active/completed/terminated programs.
Able to liaise well between our commercial (sales) teams and marketing teams to offer the appropriate insight into effective programs.
How will you get here?
Bachelor s Degree in Life Sciences.
In-depth understanding of life sciences is required.
Demonstrated proficiency with computer applications, including MS Word, Excel, Outlook, PowerPoint, or like programs.
Bench-level experience preferred (as a bench scientist).
Works well in a team environment.
At Thermo Fisher Scientific, each one of our 70,000 extraordinary minds has a unique story to tell. Join us and contribute to our singular mission enabling our customers to make the world healthier, cleaner and safer.
If you are an individual with a disability who requires reasonable accommodation to complete any part of our application process, click here for further assistance.
Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.